Looks like Apple could win this one

In the wake of reports that Apple plans to drop Google's Maps software by year-end in favor of a home grown solution, Google announced a slew of updates to its popular mapping software yesterday. "We're trying to create magic here," the company said during a special event held in San Francisco, part of a "never ending quest for the perfect map." At the event, at which Google promised "the next dimension of Google maps," the search giant unveiled a revamped Google Earth mobile app, which now sports 3D models for entire cities, among other updates such as a new Street View Trekker - a backpack-based system to allow the company to map on foot locations such as the Grand Canyon. In a few weeks, Android users will also have an “offline” mode for Google Maps. But it might still take a love potion to stop this breakup. There’s lots of effort, technical expertise, and money behind Google’s mapping efforts, and the breakup could turn out to be an expensive one for Google as the ongoing war for mobile supremacy continues. Apple have been successful time and time again with their other products and I'm sure their replacement for Google Maps will be just as successful.